Building Your Brand with Quality Signage

Investing in quality signage for existing and new businesses can significantly help to further build your brand presence. Over the years’ we have seen that investing in quality signage can add value to your business, and that’s why I want to share with you today the top two red-hot tips:

Brand Respect

From colour choices to correct spacing of the letters, the ability to read the signage at night, it all counts towards your brand and the way in which people respect it. Your brand needs to stand the test of time and for this, we always recommend investing in quality signage to ensure that people look up to your brand in the way that it deserves.

Your signage, albeit vinyl or paint, needs to be of a high quality so that it doesn’t easily fade or chip.

First Impressions Count

Ask yourself what the first impression are you trying to create to potential new customers.

Did you know that a staggering 40% of shoppers will make assumptions on your business based upon the quality of your signage. What’s all the more concerning is that 54% of shoppers also failed to find a business owing to the signage being unclear and undersized!

Your signage is a long-term investment and therefore has a hugely positive effect on how people perceive your business. 

If you’d like to learn more about how your signage can help develop your business, schedule a meeting with myself, Chris, and let’s discuss your signage requirements.

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